The majority of web traffic still comes from organic search – more than paid campaigns, social media or any other channel. As such, SEO is clearly as significant as ever. And what’s the most effective way to improve SEO?
The Recent updates in Search Engine Algorithms has made SEO, Social Media and Content marketing inseparable. These 3 can no longer be viewed in Isolation and an integrated approach is necessary for sustained growth in Website traffic.
For this integrated approach to work, Content is the key. Content can be in the form of Blog Articles or more socially shareable Infographics and Videos.
The infographic below shows how the overlapping between Content, SEO and Social Media is the recipe to a healthy growth in Organic Website Traffic
|Our Managed Plans|| Starter Plan
| Premium Plan
| Elite Plan
|Tailored Content Strategy|
Research high-performing, low competition keywords for your content strategy
|Content Quality Guidelines
Content Quality Guidelines
Develop content quality guidelines and a personalized style guide for your business
|Quality Blog Posts
Quality Blog Posts
Create high-quality, 1000+ word content that is proven to perform well on social media, in search engines and with your ideal customers.
|Social Media Sharing
Social Media Sharing
Conduct an in-depth social media outreach process to discover influencers that have shared similar content in the past
Find and outreach to relevant influencers in your industry that can amplify the reach of your blog content
On-page Search Engine optimization of your Blog Post
Share your blog post to online communities such as Scoop.it, Flipboard, Quora, Viral Content Buzz and Co Promote and Discover other relevant industry communities and forums to share your content with.
Track the performance of your campaigns with a metrics dashboard
Manage your editorial calendar and meet content deadlines
Keep your content strategy up to date and going in the right direction with regular maintenance
Infographic with upto 10 Data points created from the Blog Post.
Infographic is submitted to over 60 High PR Image submission website
Video with upto 10 Slides is created from the Blog Post
Manual 85 video Submission with free Social signal
At Brandheights, we have a content centric approach towards Inbound Organic Marketing. All the steps - starting from Keyword Research to Content Promotion for Link Building are geared towards creating and distributing content such we get targeted traffic both from Search Engines as well as Social Media engagements.
We specialise in promoting Website traffic growth through various content channels and content forms like Blog articles, Infographics, Videos, PDFs and more.
We actively seek and work with influencers in your industry to get maximum Social Media engagement and shares of your content. Your content is distributed on Authority sites to get Link juice and eventually higher rankings of your website.
Below is the process which we follow to fuel the growth of your website traffic:
Research & Strategy
Research Low competition high volume keywords to build the content around.
Develop custom content strategy and schedule based on the researched keywords.
Identify key influencers in your industry to boost content promotion.
Develop content guidelines suitable for your business.
Create high-quality content of 1000+ words that is proven to perform well on social media, in search engines and with your ideal leads.
Promote your content effectively with our proven content promotion process which include: social media sharing, influencer outreach, email broadcasts, SEO optimization and community engagement.
Monitor the performance of your content marketing efforts with a analytics reports.
Identifying trends and regularly refining and updating content strategy.
Manage your content calendar and meet the set deadlines.
- Have a call with our Marketing Consultant to discuss the best program for your specific needs.
- Proactive strategic planning Our SEO team will dig through your current ranking and traffic data, conduct keyword research and develop an SEO strategy to cover the next few months.On page Optimization
- We'll start building links to your website based on the package you've enrolled in and the strategy that we've developed.
- At the end of each month we'll send you a detailed report including data about keyword rankings, traffic and leads.
- After 3 months we'll send you a high level report that looks at your organic search performance over the entire quarter. This will be followed up with a conference call with your dedicated consultant to discuss your campaigns and the best strategy for moving forward.
Our program isn't built to get a top page ranking for your site for certain keyword(s). The aim is to improve your overall search visibility and drive more targeted organic traffic to your website.
Ofcourse. We can custom design your blog to go with your website. We also have a website redesign service which converts your HTML website into a Responsive, Wordpress, SEO Friendly theme to supplement your content marketing efforts.
Absolutely. Please Schedule a Call with our Digital Marketing expert to discuss your strategy.
We can't make any promises about how many leads you'll receive. There are just too many variables involved for us to make that guarantee. That said, our goal is to drive qualified traffic to your site through tried and tested content promotion strategies which should result in an increase in leads.